Online Sales & Customer Engagement

Categorias: Business
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Sobre o curso

Develop practical skills to sell products and services online while building strong and professional customer relationships.

The Online Sales & Customer Engagement course teaches you how to understand customer needs, communicate effectively through digital channels, present products and services, manage leads, handle objections, follow up with potential customers, and support the online sales process.

Through practical sales techniques and real-world scenarios, you will learn how to create positive customer interactions, build trust, improve engagement, and develop the professional skills needed for today’s digital sales environment.

Designed for professionals across different industries, this course provides practical knowledge that can be applied to online sales, e-commerce, customer service, social media, and remote sales positions.

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O que você aprenderá?

  • Understand the online sales process and digital customer journey.
  • Identify customer needs and sales opportunities.
  • Communicate professionally with customers through digital channels.
  • Present products and services effectively.
  • Create clear and effective online sales messages.
  • Manage leads and organize sales follow-ups.
  • Handle common customer objections professionally.
  • Apply practical online sales closing techniques.
  • Build stronger customer relationships.
  • Support customer retention and repeat business.

Conteúdo do curso

Module 01 — Online Sales Fundamentals
Understanding Online Sales The Modern Digital Customer Understanding the Customer Journey Identifying Customer Needs Building Trust in Digital Sales

Module 02 — Customer Communication & Engagement
Professional Digital Communication Asking Effective Sales Questions Active Listening in Online Sales Understanding Customer Expectations Creating Positive Customer Interactions

Module 03 — Presenting Products & Services
Understanding Product Features and Benefits Matching Solutions to Customer Needs Presenting Products and Services Effectively Writing Effective Sales Messages Creating Clear Calls to Action

Module 04 — Lead Management & Sales Follow-Up
Understanding Sales Leads Identifying and Qualifying Potential Customers Organizing and Managing Leads Creating Effective Follow-Up Messages Re-Engaging Potential Customers

Module 05 — Objection Handling & Closing Sales
Understanding Customer Objections Responding to Common Sales Concerns Recognizing Buying Signals Professional Sales Closing Techniques Guiding Customers Through the Purchase Process